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📘 My 1st Book of Experiments
📗 My 2nd Book of Experiments
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Latest Gems

💎 On knowing how a story ends doesn’t spoil the enjoyment
💎 The corrupting influence of even a modicum of power
💎 On big impacts not requiring sophisticated technology
💎 On originality lying on the far side of unoriginality
💎 How empathising can lead to immoral decisions

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The Small BIG: Small Changes that Spark Big Influence

📖 The Small BIG: Small Changes that Spark Big Influence

By Steve Martin, Noah Goldstein, and Robert Cialdini.

Read my favourite excerpts.

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Product Gems 1

101 Science Experiments That Demonstrate How to Build Products People Love

Product Gems 2

109 More Science Experiments That Demonstrate How to Build Products People Love

A project by David G.